Goals and rates allow you to customize payouts and track specific conversion types, offering flexibility in how you manage advertiser offers and publisher payments.
Configuring Goals in an Offer
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Give your goal a title 
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Choose Payout mode between fixed, ratio or cumulative payment modes. 
Publisher Payout Type: Options include:
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Multiple where you pay for every conversion of this goal. 
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First where you pay only for the first conversion per click. 
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Disabled with no payments for this goal 
Alias: A unique identifier for the goal used in postbacks. Aliases allow to name selected goals individually to be used in the dashboards, reports and in postbacks, instead of pre-defined names
Daily Cap: Set a maximum number of conversions for this goal within 24 hours.